Latto is an American rapper and singer whose net worth is $3 million. She gained public attention in 2016 after winning the reality television show “The Rap Game” under the stage name Miss Mulatto. In 2019, she achieved mainstream recognition after releasing her break-out single “Bitch from da Souf”. The song became a massive hit and was rated at #95 on the Billboard Hot 100. She eventually signed a record deal with RCA Records.

Rise to Fame

Latto continued to release hit after hit, and her hard work paid off. She released a “Bitch from da Souf” remix featuring Trina and Saweetie, as well as “Muwop” featuring Gucci Mane. Both songs earned platinum certification and were featured on her debut album “Queen of da Souf”.

Latto earned a massive breakthrough after the release of “Big Energy,” which became her highest-charting single to date, rated at #3 on the Billboard Hot 100. She has collaborated and worked with well-established and famous artists, including Gucci Mane, Saweetie, NLE Choppa, Doja Cat, G-Eazy, Cardi B, City Girls, Lil Baby, and others. Latto’s genre of music is hip-hop, trap, pop rap, and southern hip-pop.

Awards and Nominations

Latto is the recipient of several nominations and awards. She has received nominations for Best New Hip Hop Artist, Top Rap Female Artist, Best New Artist, Video For Good, and Best Hip Hop. She earned MTV Global’s Push Artist of the Month in February 2021 and Best New Artist at the BET Awards in 2022. Her breakthrough song, “Big Energy,” won her the Song of the Year award.

Social Media Presence

Latto has a massive online following, where she uses her social media accounts to promote her craft. She has 9.8 million Instagram followers (@Latto777), 2.5 million Twitter followers (@Latto), and 6.5 million followers on TikTok.

Earnings

Latto has accrued millions of streams and downloads across all online music streaming platforms. She has over 10 million monthly listeners on Spotify and Apple Music. She makes most of her money from her profession as a rapper and songwriter, through album sales, features, live concerts, endorsement deals, recording contracts, and many more. She has a YouTube channel with over 1.5 million subscribers that fetch her a decent amount of money monthly. Roughly she makes about $10,000 monthly, which also helps increase her net worth. She also receives revenue from online streaming platforms such as Spotify, Apple Music, and Audiomack.

Early Life

Latto was born Alyssa Michelle Stephens on December 22, 1998, in Columbus, Ohio, United States. She was born to Misti Pitts and Slayne Stephens. Latto had her high school education at Lovejoy High School in Clayton County, Georgia, where she was raised. Latto’s mother, Misti, is white, and her biological father, Shayne Stephens, is African American.

During her high school days, she was bullied for being light-skinned, which led her to choose the stage name Miss Mulatto when she started her rap career. At the age of 19, Latto had already begun rapping and writing her own songs. Before she started doing music, she was involved in drag racing.

Career

Her debut album ‘Queen of da Souf’ was released on August 21, 2020, and was a massive success. It debuted at #44 on the Billboard 200 chart and featured collaborations with several notable artists, including Gucci Mane, Saweetie, 42 Dugg, and City Girls. The album’s success further cemented Latto’s position as one of the most talented and promising young artists in the hip-hop scene.

Latto’s success has not gone unnoticed, and she has received recognition from various quarters. In February 2021, she was named MTV’s Global Push Artist of the Month, and in June 2021, she was featured on the cover of XXL Magazine’s Freshman Class issue, which profiles the most promising new hip-hop artists of the year. She was also named Best New Artist at the BET Awards in 2022, cementing her status as one of the most exciting new talents in the industry.

In addition to her music career, Latto has also dabbled in acting, appearing in an episode of the TV series ‘The Rap Game’ and making a cameo appearance in the 2021 film ‘Coming 2 America.’ She has also been a vocal advocate for social justice issues, using her platform to speak out against police brutality and other forms of systemic racism.

So how does Latto make her net worth? As mentioned earlier, she primarily earns her income through album sales, features, live concerts, endorsement deals, recording contracts, and her YouTube channel, which has over 1.5 million subscribers. Additionally, she receives revenue from online streaming platforms such as Spotify, Apple Music, and Audiomack. With her immense talent, hard work, and entrepreneurial spirit, it’s no surprise that Latto’s net worth continues to grow.

In conclusion, Latto is a rising star in the hip-hop scene, known for her catchy beats, fierce lyrics, and undeniable talent. With a net worth of $3 million and a fanbase of millions, she is well on her way to becoming one of the biggest names in the industry. Whether you’re a longtime fan or a newcomer to her music, there’s no denying that Latto is a force to be reckoned with, and we can’t wait to see what she has in store for us in the future.